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Brynne Delerson

Brynne Delerson

About Brynne Delerson

After launching her own blog in 2012, Brynne joined the AdThrive team in 2017. She now leads the communications team with a passion for serving publishers by organizing information and creating and getting the best resources into their hands. She lives in the Dallas, Texas area with her husband and two cats. And thrives on puzzles of any kind.

The internet’s cookies: chocolate chip, sugar, and third-party

5–6 minutes to read

Brynne Delerson

green leaves with sunshine

On National Cookie Day, let’s celebrate the content creators who make our world a whole lot more delicious, serving us free content supported by ads.

Meet Steph: our new CMO

2–3 minutes to read

Brynne Delerson

green leaves with sunshine

Steph Dolgins, our new Chief Marketing Officer, is unifying our vision and messaging to grow and strengthen our dynamic community of publishers.

AdThrive Release Notes: March 2020

2 minutes to read

Brynne Delerson

green leaves with sunshine

New in March: video search in your dashboard, more video bidders, fresh demand for display ads, new insights on ad viewability, and more!

AdThrive Release Notes: February 2020

2 minutes to read

Brynne Delerson

green leaves with sunshine

New in February: Sellers.json and infinite scroll improvements, Prebid upgrades, and how AdThrive team members are shaping the industry on your behalf!

What publishers should know about California’s Assembly Bill 5

6–8 minutes to read

Brynne Delerson

green leaves with sunshine

California’s new bill may change how you work with independent contractors in the state, and other states are following suit. Here’s what you need to know.

Meet Dave: our new CTO

2–3 minutes to read

Brynne Delerson

green leaves with sunshine

Dave Rowley joins the CafeMedia/AdThrive team as CTO to help us further scale our technology around our commitment to innovation and serving publishers.

Meet Evan: our new EVP of Product Management

2 minutes to read

Brynne Delerson

green leaves with sunshine

Our new EVP of Product Management, Evan Simeone, brings a deep understanding of the ad industry and product strategy to help publishers grow their business.

What’s the deal with RPM?

5–6 minutes to read

Brynne Delerson

green leaves with sunshine

RPM (or “revenue per mille”) means ad earnings per 1,000 pageviews in the ad industry. Some companies define it differently, so we’re here to demystify!

How to take maternity leave as a full-time publisher: an interview with Amy Palanjian

6–7 minutes to read

Brynne Delerson

green leaves with sunshine

AdThrive publisher Amy Palanjian shares her experience planning for and funding her maternity leave as a full-time content creator.

Why you need a brand style guide and how to create one

6–7 minutes to read

Brynne Delerson

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Create a brand style guide to answer essential questions about your brand’s voice and visuals, so your whole team can produce perfectly branded content!

Evolving your Facebook strategy: an interview with Eugene Kim

4–5 minutes to read

Brynne Delerson

green leaves with sunshine

AdThrive publisher Eugene Kim shares how he strategically uses Facebook to drive significant traffic back to his site, My Modern Met.

Diversify your income with eBook publishing: an interview with Kelly McNelis

5–6 minutes to read

Brynne Delerson

green leaves with sunshine

AdThrive publisher Kelly McNelis shares her insights on diversifying her site’s revenue streams through publishing eBooks.

Over 100 ways we’re excited to serve publishers

8–10 minutes to read

Brynne Delerson

green leaves with sunshine

We’re sharing a breakdown of our teams to celebrate over 100 AdThrive team members. Learn how we support your business behind-the-scenes!

Site speed, SEO, and the impact of ads

8–9 minutes to read

Brynne Delerson

Our data science team turned to SEMrush, Google CrUX, and Google Analytics to answer questions about how AdThrive ads and search engine optimization intersect.

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