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We have always paid publishers on time, every time — even when an advertiser hasn’t paid us.

In 2019, two major ad tech firms went bankrupt and didn’t pay us for almost one million dollars’ worth of ad impressions. And we covered every cent of that for AdThrive publishers.

In 2020’s unprecedented economic climate, that $1 million could easily turn into $10 million as more ad tech companies face nosediving revenue, late payments, slashed salaries and layoffs, or ultimately, bankruptcy.

When an ad tech company goes out of business, it’s almost always publishers that pay the price. But not at AdThrive.

We will always pay our publishers — no matter what

Yes, this is something we have always done. In that respect, it’s not news.

Facing the very real possibility that the unpaid advertiser ...
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