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Reader behavior in “The New Normal”

MEMBER EXCLUSIVE

<p>2020 was a unique year. Largely restricted to their homes, people spent a lot of time online — leading to a huge surge in traffic that helped offset <a href="https://www.adthrive.com/post-covid-ad-spend-trends/">unsure advertising spend</a>.&nbsp;</p> <p>Starting in March and April 2021, we’ve started to see traffic begin to sink back to pre-COVID rates. Thanks to increasing advertiser confidence though, <a href="https://www.adthrive.com/ad-spend-analysis-q2-2021/">ad spend has bee